{
  "id": "perfume-launches-per-year",
  "title": "Perfumes per release year, 2010–2025, in three public fragrance databases",
  "license": "CC BY 4.0",
  "license_url": "https://creativecommons.org/licenses/by/4.0/",
  "citation": "10ML (2026). Perfumes per release year, 2010–2025, in three public fragrance databases. https://10ml.com/data/perfume-launches-per-year.json. CC BY 4.0. Accessed 2026-10-08.",
  "checked": "2026-10-08",
  "method": "For each release year 2010–2025 we read the number of entries each public fragrance database shows for that year, on 2026-10-08. Parfumo: the per-year totals printed on its 'Years of Release' index page (www.parfumo.com/Release_Years), fetched three times with different clients; all 16 values were identical each time. Fragrantica: its perfume search filtered to one year (from = to = that year); Fragrantica prints no single total, so the count is the sum of the three gender facet counts it shows for the filtered results (female + male + unisex). The unfiltered search sums to 141,544, which confirms the year filter was applied. Every year was loaded at least twice (2025 three times), with identical results. Basenotes: its directory search filtered to launch year 'is' that year, reading the 'Showing 1–48 of N' total; all 16 years were loaded twice, and 2010, 2015 and 2025 a third time, with identical results. Fragrantica and Basenotes were read in a normal desktop browser because both block scripted fetches. Michael Edwards' counts come from his Fragrances of the World guide as quoted in the trade and enthusiast press; we have not seen the guide itself.",
  "coverage": {
    "years": "2010–2025",
    "databases": [
      "Parfumo",
      "Fragrantica",
      "Basenotes"
    ],
    "edwards_years": [
      2012,
      2014,
      2015
    ],
    "rows": 51,
    "as_of": "2026-10-08"
  },
  "caveats": [
    "These are database entries, not market launches. Each database adds niche, indie, regional (notably Middle Eastern), flanker, limited-edition and re-issued scents at its own pace and by its own rules, so the three counts for the same year differ widely and none is the one 'true' number of launches.",
    "Counts keep rising after the year ends because entries are added retroactively. Parfumo showed 12,544 perfumes for 2025 in an earlier check and 12,720 on 2026-10-08; the most recent years will keep growing.",
    "Fragrantica prints no total for a year; its count here is the sum of the gender facet counts on the filtered search. Fragrantica says it adds entries only from brand or press-release information, which slows additions for small brands.",
    "Basenotes adds fewer entries than Parfumo or Fragrantica, so its curve is much flatter (2,954 in 2015, 3,394 in 2025). The gap reflects editorial policy, not a slower market.",
    "Year-to-year dips (for example Parfumo 2020, Fragrantica 2021, Basenotes 2020 and 2023) can reflect editing backlogs as much as fewer launches.",
    "Michael Edwards' counts use his own definition of a new launch and are quoted second-hand. Sources disagree on 2011 (1,220 per Moodie Davitt, 1,065 per a Bois de Jasmin quote of the same release) and on 2013 ('more than 1,400' per Edwards; 1,432 and 1,492 in one blog post), so those years are left out. Edwards told Beauty Packaging in May 2018 'Last year, we tracked 2,400', but it is unclear whether 'last year' means 2016 or 2017, so it is left out too.",
    "A widely repeated 'about 6,000 new perfumes in 2025' (attributed to Le Monde) could not be verified, and a LinkedIn post's '19,006 launches in 2025' merges two databases; neither is used here.",
    "Parfumo is reported to serve automated fetchers randomised single-perfume pages. Only its year index page is used here, and its values were identical across three fetches with different clients."
  ],
  "sources": [
    {
      "name": "Parfumo – Years of Release",
      "url": "https://www.parfumo.com/Release_Years",
      "checked": "2026-10-08"
    },
    {
      "name": "Fragrantica – perfume search, filtered by year",
      "url": "https://www.fragrantica.com/search/",
      "checked": "2026-10-08"
    },
    {
      "name": "Basenotes – fragrance directory search, filtered by launch year",
      "url": "https://basenotes.com/newdirectory/",
      "checked": "2026-10-08"
    },
    {
      "name": "Moodie Davitt Report, 17 Jan 2013 – Michael Edwards launches 29th Edition of Fragrances of the World",
      "url": "https://moodiedavittreport.com/michael-edwards-launches-29th-edition-of-fragrances-of-the-world/",
      "checked": "2026-10-08"
    },
    {
      "name": "Australian Perfume Junkies, 22 Mar 2016 – Michael Edwards' Fragrances of the World 2016",
      "url": "https://australianperfumejunkies.com/2016/03/22/news-michael-edwards-fragrances-of-the-world-2016/",
      "checked": "2026-10-08"
    }
  ],
  "columns": [
    {
      "key": "year",
      "label": "Release year",
      "type": "integer"
    },
    {
      "key": "database",
      "label": "Database or counter",
      "type": "string"
    },
    {
      "key": "count",
      "label": "Count",
      "type": "integer",
      "unit": "perfumes"
    },
    {
      "key": "count_type",
      "label": "What is counted",
      "type": "string"
    },
    {
      "key": "source_url",
      "label": "Source",
      "type": "url"
    },
    {
      "key": "quote",
      "label": "Quoted wording (Michael Edwards rows only)",
      "type": "string"
    },
    {
      "key": "checked",
      "label": "Checked",
      "type": "date"
    }
  ],
  "rows": [
    {
      "year": 2010,
      "database": "Basenotes",
      "count": 1553,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2010",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2010,
      "database": "Fragrantica",
      "count": 2392,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2010%3A2010",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2010,
      "database": "Parfumo",
      "count": 2443,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2011,
      "database": "Basenotes",
      "count": 1806,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2011",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2011,
      "database": "Fragrantica",
      "count": 2184,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2011%3A2011",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2011,
      "database": "Parfumo",
      "count": 2738,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2012,
      "database": "Basenotes",
      "count": 2425,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2012",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2012,
      "database": "Fragrantica",
      "count": 2748,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2012%3A2012",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2012,
      "database": "Michael Edwards, Fragrances of the World",
      "count": 1330,
      "count_type": "new fragrance launches tracked by Michael Edwards (Fragrances of the World)",
      "source_url": "https://moodiedavittreport.com/michael-edwards-launches-29th-edition-of-fragrances-of-the-world/",
      "quote": "We tracked 1,330 new fragrances in 2012, up from 1,220 in 2011.",
      "checked": "2026-10-08"
    },
    {
      "year": 2012,
      "database": "Parfumo",
      "count": 3686,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2013,
      "database": "Basenotes",
      "count": 2187,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2013",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2013,
      "database": "Fragrantica",
      "count": 2986,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2013%3A2013",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2013,
      "database": "Parfumo",
      "count": 4017,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2014,
      "database": "Basenotes",
      "count": 2732,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2014",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2014,
      "database": "Fragrantica",
      "count": 3661,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2014%3A2014",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2014,
      "database": "Michael Edwards, Fragrances of the World",
      "count": 1768,
      "count_type": "new fragrance launches tracked by Michael Edwards (Fragrances of the World)",
      "source_url": "https://australianperfumejunkies.com/2016/03/22/news-michael-edwards-fragrances-of-the-world-2016/",
      "quote": "In 2014, 1768 new fragrances were launched and in 2015 there were 2044",
      "checked": "2026-10-08"
    },
    {
      "year": 2014,
      "database": "Parfumo",
      "count": 4580,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2015,
      "database": "Basenotes",
      "count": 2954,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2015",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2015,
      "database": "Fragrantica",
      "count": 4277,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2015%3A2015",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2015,
      "database": "Michael Edwards, Fragrances of the World",
      "count": 2044,
      "count_type": "new fragrance launches tracked by Michael Edwards (Fragrances of the World)",
      "source_url": "https://australianperfumejunkies.com/2016/03/22/news-michael-edwards-fragrances-of-the-world-2016/",
      "quote": "In 2014, 1768 new fragrances were launched and in 2015 there were 2044 – the first time more than 2000 have occurred over any 12 month period.",
      "checked": "2026-10-08"
    },
    {
      "year": 2015,
      "database": "Parfumo",
      "count": 5030,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2016,
      "database": "Basenotes",
      "count": 2858,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2016",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2016,
      "database": "Fragrantica",
      "count": 4416,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2016%3A2016",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2016,
      "database": "Parfumo",
      "count": 5551,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2017,
      "database": "Basenotes",
      "count": 2694,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2017",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2017,
      "database": "Fragrantica",
      "count": 4882,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2017%3A2017",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2017,
      "database": "Parfumo",
      "count": 5827,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2018,
      "database": "Basenotes",
      "count": 2962,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2018",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2018,
      "database": "Fragrantica",
      "count": 5377,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2018%3A2018",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2018,
      "database": "Parfumo",
      "count": 6289,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2019,
      "database": "Basenotes",
      "count": 2753,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2019",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2019,
      "database": "Fragrantica",
      "count": 5891,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2019%3A2019",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2019,
      "database": "Parfumo",
      "count": 6267,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2020,
      "database": "Basenotes",
      "count": 2459,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2020",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2020,
      "database": "Fragrantica",
      "count": 7315,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2020%3A2020",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2020,
      "database": "Parfumo",
      "count": 5537,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2021,
      "database": "Basenotes",
      "count": 2635,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2021",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2021,
      "database": "Fragrantica",
      "count": 6571,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2021%3A2021",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2021,
      "database": "Parfumo",
      "count": 5790,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2022,
      "database": "Basenotes",
      "count": 2746,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2022",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2022,
      "database": "Fragrantica",
      "count": 7352,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2022%3A2022",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2022,
      "database": "Parfumo",
      "count": 6654,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2023,
      "database": "Basenotes",
      "count": 2347,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2023",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2023,
      "database": "Fragrantica",
      "count": 8527,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2023%3A2023",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2023,
      "database": "Parfumo",
      "count": 7879,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2024,
      "database": "Basenotes",
      "count": 3113,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2024",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2024,
      "database": "Fragrantica",
      "count": 11117,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2024%3A2024",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2024,
      "database": "Parfumo",
      "count": 10859,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2025,
      "database": "Basenotes",
      "count": 3394,
      "count_type": "database entries with this release year",
      "source_url": "https://basenotes.com/newdirectory/?yearTypeSelect=in&launch=2025",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2025,
      "database": "Fragrantica",
      "count": 13046,
      "count_type": "database entries with this release year",
      "source_url": "https://www.fragrantica.com/search/?godina=2025%3A2025",
      "quote": null,
      "checked": "2026-10-08"
    },
    {
      "year": 2025,
      "database": "Parfumo",
      "count": 12720,
      "count_type": "database entries with this release year",
      "source_url": "https://www.parfumo.com/Release_Years",
      "quote": null,
      "checked": "2026-10-08"
    }
  ]
}